Delta One Lounge Launch
To celebrate the opening of the Delta One Lounge at JFK Airport, our team led an exclusive event activation designed to immerse press and influencers in the premium experience of Delta’s newest flagship lounge. The activation highlighted the lounge’s elevated amenities through a series of custom brand moments, including private workout classes hosted by Rumble, spa treatments featuring Grown Alchemist products, and a curated dining experience that showcased the luxury and hospitality of the Delta One brand.
Working within Delta’s strict brand guidelines, I developed the visual collateral that brought these experiences to life. From signage and menus to custom touchpoints, every design element reflected the brand’s commitment to sophistication and consistency while enhancing the overall event atmosphere.
Graphic Design | Experiential Marketing
Print Collateral for Delta One Launch
Designed event collateral for the Delta One Lounge launch at JFK Airport, where press and influencers experienced the lounge’s spa, new restaurant, and exclusive amenities. The event also featured custom experiences with sponsors Rumble and Grown Alchemist.
Comprehensive Press Kit
Created a comprehensive press kit for the Delta One Lounge launch, effectively communicating key details to media outlets. The event garnered press coverage from top outlets, highlighting the lounge's new amenities and exclusive experiences.
Key Press Hits
Below are highlights from press coverage generated by the Delta One Lounge launch. Many of these pieces drew from key details I crafted for the event’s press kits.
